Written by Paul Wilcock
HMRC Making Tax Digital (MTD) | What’s Changing in 2026
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Senior Leadership
Meet the people leading the charge. Big thinkers, straight talkers, and serious about your business growth. Find out moreMeet the team
Say hello to the friendly experts behind the numbers. Approachable, skilled, and here to help. Find out moreThe Ryans Way
We simplify the complex, ditch the jargon, and focus on what really matters, your business success. Find out moreSenior Leadership
Meet the people leading the charge. Big thinkers, straight talkers, and serious about your business growth. Find out moreMeet the team
Say hello to the friendly experts behind the numbers. Approachable, skilled, and here to help. Find out moreThe Ryans Way
We simplify the complex, ditch the jargon, and focus on what really matters, your business success. Find out moreWe know that over the past few years, Social Media Influencing has become a full time job for many, turning the sector into a multi-billion pound industry. However, with that comes a number of financial responsibilities that few accountancy firms are prepared to manage due to the notoriety of the role.
We have a team of expert social media influencer advisors to help you navigate your future and meet all of HMRC’s requirements. From incorporating your new company to helping with business bank accounts and arranging tax returns, we’re here to make the complex clear.
Get in touchDo influencers need to pay tax?
Yes, influencers need to pay tax on their earnings. Like any other profession, income generated from social media influencing is subject to tax. Failing to meet HMRC’s strict reporting requirements can lead to penalties. It’s essential for influencers to be aware of their tax obligations and to declare their income accurately.
Contact UsDo influencers have personal or business accounts?
Influencers can have both personal and business accounts. If an influencer incorporates their brand as a company, they would need a business bank account for the company’s financial transactions. This separation helps in managing finances more efficiently and ensures compliance with tax regulations. The team at Ryans can assist influencers with business bank account creation and other related services.
Contact UsWhat expenses are allowable for influencers?
Allowable expenses for influencers can vary based on the nature of their work and the jurisdiction they operate in. Common expenses might include costs related to content creation, equipment, software subscriptions, travel for work-related events, and promotional expenses. It’s crucial for influencers to consult with an accountant to understand which expenses they can deduct to reduce their taxable income.
Contact UsWhat is the payment method for influencers?
The payment method for influencers can vary based on their agreements with brands, platforms, and sponsors. Common methods include direct bank transfers, checks, online payment platforms, and sometimes even in the form of products or services. It’s essential for influencers to keep a record of all transactions, whether monetary or in-kind, for accounting and tax purposes.
Contact UsA Question we get asked a lot, is why does a social media influencer need an accountant ? Navigating the accounting and finances aspect of your job as a social media influencer can be tricky, especially when you are frequently gifted products in return for exposure or as part of a sponsorship deal. Knowing the rules around what you need to declare can be unclear and failing to meet HMRC’s strict reporting requirements can land you in deep water, so working with a team of professional social media influencer advisors can relieve you of the stress.
Get in touchAccountancy services we offer for social media influencers
Bookkeeping
Company incorporation
Business bank account creation
Financial statements
VAT returns
Corporation Tax Planning
Personal Tax Planning
Payroll
Types of social media influencers we can help with
YouTube Influencers
Instagram Influencers
TikTok Influencers
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